For anyone who blow-dries their hair and wants the result smoother, shinier and longer-lasting, particularly in humid weather. Unite makes it for all hair types and confirms it does not leave fine hair greasy when used sparingly.

It is safe for extensions and chemically treated hair. It is a pre-styling cream used on damp hair, not a rinse-out conditioner or a finishing product.

A good blowout usually falls flat because of frizz and humidity, not because of the drying itself. 7Seconds BlowOut Crème targets exactly that: it seals moisture in while you dry, helps the cuticle lie flat for shine, and protects hair from the heat of the dryer at the same time.

Because it is light, it can be layered over 7Seconds Detangler for extra slip, which Unite recommends for a bouncy, frizz-free finish.

Cleanse and condition with your Unite shampoo and conditioner, then apply 7Seconds Detangler if you use it.

Apply BlowOut Crème to damp hair and comb it through to the ends. On fine hair, start with a dime-size amount on the mid-lengths and ends.

Section the hair and blow-dry each section from root to end with a round or paddle brush until completely dry.

Finish with your favourite Unite styling products.

Pros

• Helps a blowout hold its smoothness and resist humidity
• Lets the brush glide, which means less tugging during drying
• UV and thermal protection built in
• Light texture that Unite says will not leave fine hair greasy

Cons

• Designed for blow-drying; air-dryers get less out of it
• Too much on fine hair can weigh it down, so start small and keep it off the roots
• Fragranced, with listed allergens