Paul Mitchell's Forever Blonde Shampoo is a hair product designed for those with lightened, highlighted, or color-treated hair. It helps keep blonde tones vibrant and hair feeling soft and healthy. The product is sulfate-free and uses an exclusive KerActive protein blend to help strengthen and repair strands, plus sunflower extract to protect hair from fading. It also contains chamomile and lavender to help keep hair looking bright and natural.

Paul Mitchell's Forever Blonde Shampoo offers a number of key benefits for your hair. These include: - Enhancing and maintaining the color of blonde hair - Moisturizing and nourishing the hair - Strengthening the hair with conditioning agents - Protecting the hair from environmental damage - Enhancing the vibrancy of blonde hair - Reducing color fading - Helping to prevent split ends.

Paul Mitchell Forever Blonde Shampoo is a great product for maintaining blonde hair. To use it, simply wet your hair in the shower and apply the shampoo to your scalp. Work the shampoo into a lather and massage it into your scalp and hair. Rinse the shampoo out with lukewarm water and then repeat if desired. Follow up with a conditioner to help keep your hair hydrated and nourished.

Pros: 1. Formulated with KerActive Protein to help repair and strengthen damaged hair. 2. Contains natural extracts of chamomile, lemon and wild cherry bark to help keep blonde hair looking vibrant. 3. Gently cleanses and helps to maintain color-treated hair. 4. Paraben-free and color-safe. Cons: 1. Contains sulfates which may be drying for some hair types. 2. Expensive compared to other shampoos. 3. May not be suitable for all hair types.