Goldwell Creative Texture Superego is a professional hair product designed to help create a range of different looks with natural movement. It is a styling gel that provides strong hold and a matte finish, giving you the ability to create textured styles with a natural looking finish. It is ideal for creating undone styles and adding texture.

The key benefits of Goldwell Creative Texture Superego hair product include: - Long-lasting hold: Superego provides intense and reliable hold that lasts all day without feeling sticky or stiff. - Flexible styling: This product allows for easy and flexible styling, allowing you to create any look you want. - Natural finish: Superego provides a natural finish, leaving your hair looking healthy and shiny. - Easy to use: The product is easy to apply and can be used on both wet and dry hair. - Non-greasy: Superego won't leave your hair feeling greasy or weighed down. - Heat protection: Superego offers protection against heat damage, helping to keep your hair healthy.

Pros: - Lightweight formula that won't weigh down hair - Designed to give your hair texture, volume and body - Alcohol-free, making it a good option for those with sensitive scalps - Works well on all hair types, including color-treated hair - Suitable for both men and women Cons: - Can leave hair feeling greasy if too much is used - Not a good option for those with very fine or thin hair - Can be difficult to work with if you don't have the right technique - Expensive compared to other similar products