Wavy to curly hair types that tend toward frizz, tangling, or dryness, and anyone who prefers finger-styling curls over brushing them. It's a leave-in styling cream rather than a wash-out treatment, and is used the same way at home or in a salon.

It suits people whose curl routine already involves finger-detangling or diffusing, since the cream is meant to be worked through by hand rather than brushed — it fits a low-manipulation curl routine rather than one built around brushing or combing.

• Apply to damp, freshly washed hair.
• Distribute through lengths and define curls or waves using fingers rather than a brush or comb.
• Air-dry, or dry using a diffuser attachment on a blow dryer.
• Once fully dry, scrunch gently to release any stiffness and separate curls.

Its main strength is the finger-styling approach: applying it to damp hair and defining curls by hand rather than brushing is meant to keep curl clumps intact and reduce the breakage that comb-through can cause on curly strands. The trade-off is that the formula relies on a single plant oil (olive) rather than a blend of heavier butters, so very dry, coarse, or high-porosity curls may still need an additional leave-in or oil layered underneath, and the added fragrance may not suit people avoiding scented products.