Anyone with curly or wavy hair who wants to dry their curls without disturbing their shape - a swap for a standard bath towel or cotton t-shirt during wash-day.

Rubbing wet curls with a regular towel, or scrunching with rough terrycloth, tends to lift the hair cuticle and create frizz. Swapping in a smooth microfiber towel and scrunching instead of rubbing removes excess water more gently, which is one of the simpler changes that can make curls look less frizzy without changing anything else in a routine.

After rinsing out conditioner or applying your stylers to soaking-wet hair, tip your head forward and gather a section of hair into the DevaTowel.

Scrunch upward toward the scalp in short bursts - rather than rubbing back and forth - to squeeze out excess water while encouraging the curls to clump together.

Work through the whole head section by section until hair is damp rather than dripping, then let curls air-dry or diffuse.

Hang the towel by its loop to dry between uses, and machine wash it as needed.

• Smooth microfiber surface won't rough up the hair cuticle the way a looped terrycloth towel can, which helps limit frizz while drying
• 39" x 20" size with a hanging loop makes it easy to store and air-dry between uses
• Machine washable, though it should be hung to dry rather than put in the dryer
• It only dries hair - it doesn't define, moisturize, or hold curls on its own, so it still needs to be paired with a styler for shape and hold