Flip Turn is Joico's maximum-hold volumizing spray, formulated for lift and body rather than sleek control — the name comes from how it's meant to be used: flip your head over and mist it into dry hair before scrunching for lift at the root.
It's built on an alcohol-based aerosol with a VA/crotonates/vinyl neodecanoate copolymer delivering a Level 10 hold that Joico rates for up to 72 hours, along with moringa oleifera seed oil and a UV filter (ethylhexyl methoxycinnamate) for some protection against sun exposure. The formula is free of SLS/SLES sulfates and parabens.
Because the hold level is high, this is a finishing spray for locking in volume at the end of a style rather than a light everyday mist — made to resist humidity and hold shape through long days without flaking.
- Level 10 hold rated for up to 72 hours
- Designed to be sprayed upside-down into roots for lift
- Moringa oleifera seed oil and a UV filter in the formula
- Free of SLS/SLES sulfates and parabens
