Joico Colour Balance Blue Shampoo is designed for individuals with normal to oily hair. It is formulated with a unique blend of ingredients to help reduce excess oil, while nourishing and conditioning hair. This shampoo can help keep your hair looking clean and vibrant, while keeping your scalp healthy.

1. Improves colour vibrancy and longevity: Colour Balance Blue Shampoo helps protect and prolong the vibrancy of hair colour.

2. Enhances shine: Formulated with aquamarine extract, this shampoo helps to create a glossy finish and adds shine to hair.

3. Neutralises brassy tones: The blue pigment in Colour Balance Blue Shampoo helps to neutralise and counteract warm, brassy tones in hair.

4. Protects against fading: The unique formula works to protect hair colour from fading, ensuring colour stays bold and vibrant for longer.

5. Gentle formula: Colour Balance Blue Shampoo is gentle enough for daily use and is suitable for all hair types.

Using Joico Colour Balance Blue Shampoo is easy and straightforward. First, dampen your hair with warm water. Then, apply the shampoo to your scalp and massage it in circles. Work your way down the length of your hair, ensuring that you cover all areas. Leave the shampoo in for a few minutes before rinsing your hair thoroughly with warm water. Finish off with a cool rinse. Once you’ve finished, you’ll have beautiful, balanced and vibrant-looking hair.

Pros:
- Joico Colour Balance Blue Shampoo is designed to be gentle on color-treated hair, helping to keep your hair looking vibrant and healthy.
- It is formulated with a unique blend of antioxidants and UV protectors that help to protect hair from fading and damage caused by the sun and other environmental factors.
- Joico Colour Balance Blue Shampoo is also free from sulfates, parabens, and other harsh chemicals, making it suitable for those with sensitive scalps.

Cons:
- Joico Colour Balance Blue Shampoo is not the most affordable option when compared to other color-safe shampoos on the market.
- It may not be suitable for all hair types, as some people have reported their hair feeling dry and brittle after using this product.
- Joico Colour Balance Blue Shampoo does not provide as much hydration and nourishment as other color-safe shampoos, so it may not be the best choice for those with dry, damaged hair.