This cleanser is for people with curly hair that's been damaged — from bleaching or color processing, heat styling, or general mechanical stress like brushing or tight styles — and who want a gentler, low-lather wash instead of a traditional foaming shampoo. It suits any curl type since the focus is on bond repair rather than a specific curl pattern or density. It's a consumer product for regular at-home use; no professional mixing or in-salon application is required, though it's sold through both salon and retail channels.

What sets this apart from a standard curl-friendly shampoo is that the bond-repair step happens during cleansing rather than only in a leave-in or mask. The succinic acid, lysine, and arginine complex is aimed specifically at rebuilding broken disulfide bonds — the internal structure that gives curls their shape — so someone dealing with curls that have gone limp or loose after coloring or heat damage is the target user, more than someone simply looking for a nice-smelling low-poo.

• Wet hair thoroughly
• Apply cleanser directly to the scalp
• Scrub in with fingertips to lift buildup and oil without over-stripping curls
• Scrub out while rinsing thoroughly
• Follow with CurlBond Re-Coiling Cream Conditioner for the full bond-repair system

Pros:

• Low-lather cleansing avoids the stripping effect of a traditional sulfate shampoo on damaged curls
• CurlBond Complex targets damaged disulfide bonds during the wash step itself, not just in a separate treatment
• Distinctive, layered "Cozy Getaway" fragrance rather than a generic scent

Cons:

• Low lather can feel like it's "not cleaning enough" to people used to traditional foaming shampoos
• Contains fragrance and known fragrance allergens (linalool), so it's not an option for fragrance-sensitive users — DevaCurl's fragrance-free line covers that need instead
• Best results come from pairing it with the matching CurlBond conditioner, so it's really one piece of a two-step system