AG - Smoooth Argan & Coconut Smoothing Shampoo

AG Smoooth Argan & Coconut Smoothing Shampoo 10 oz (296 ml)
AG Smoooth Argan & Coconut Smoothing Shampoo 33.8 oz (1000 ml) refill pouch
AG Smoooth Argan & Coconut Smoothing Shampoo - texture dollop: smooth, enhance shine, sulfate-free
AG Smoooth Argan & Coconut Smoothing Shampoo - key ingredients coconut and argan oil
AG Smoooth Argan & Coconut Smoothing Shampoo - smooth, shiny hair model

AG - Smoooth Argan & Coconut Smoothing Shampoo

Regular price $28.00 Sale price $24.99 Save 11%
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Pairs well with

AG Smoooth Argan & Coconut Smoothing Shampoo is a mild, sulfate-free shampoo that cleanses in a creamy lather while coconut oil and argan oil leave dry, frizz-prone hair looking smoother and shinier. It is the shampoo in AG's Smooth collection and pairs with Sleeek Argan & Coconut Smoothing Conditioner.

Instead of sulfates, the cleansing base uses sodium lauroyl sarcosinate, decyl glucoside and betaine surfactants. AG describes the Smooth line as lightweight, so it calms frizz without weighing hair down, and says it is colour-safe. Like all AG formulas it is vegan and cruelty-free, and it is made in Canada.

  • Smooths frizz and boosts shine
  • Sulfate-free and colour-safe
  • Contains one silicone (amodimethicone) for slip

Massage into wet hair and rinse.

Anyone whose hair frizzes, feels dry or looks dull and who wants a gentle everyday shampoo that leaves it smoother. AG says the Smooth line is lightweight, so it also works on finer hair that frizzes, not just thick or coarse hair.

It is colour-safe according to AG, suits men and women, and is a retail product for regular at-home use.

Smoothing shampoos often rely on heavy conditioning that leaves fine hair limp. Smoooth takes a lighter route: a mild, sulfate-free lather that won't rough up the cuticle, with coconut and argan oil added for softness and shine. Used with Sleeek conditioner, it is AG's two-step answer to everyday frizz and dryness.

Massage into wet hair, working the lather through from roots to ends, then rinse thoroughly.

Follow with AG Sleeek Argan & Coconut Smoothing Conditioner on mid-lengths and ends.

Pros

  • Creamy lather without sulfates, from sarcosinate, glucoside and betaine cleansers
  • Coconut and argan oil help hair look smoother and shinier after rinsing
  • Light enough for fine hair that frizzes, according to AG
  • Colour-safe

Cons

  • Contains amodimethicone, so it doesn't fit a silicone-free routine
  • Distinct sweet coconut scent; the fragrance includes coumarin, vanillin and limonene, which people with sensitive scalps may want to check
  • It is a gentle daily cleanser, not a clarifying shampoo

Aqua (Water/Eau), Sodium Lauroyl Sarcosinate, Decyl Glucoside, Cocamidopropyl Betaine, Coco-Betaine, Sodium Cocoyl Isethionate, Glycol Distearate, Sodium C14-16 Olefin Sulfonate, Parfum (Fragrance), Acrylates/Steareth-20 Methacrylate Crosspolymer, Quaternium-91, Phenoxyethanol, PPG-3 Benzyl Ether Myristate, Amodimethicone, PEG/PPG-120/10 Trimethylolpropane Trioleate, Laureth-2, Caprylyl Glycol, Guar Hydroxypropyltrimonium Chloride, Cocos Nucifera (Coconut) Oil, Benzotriazolyl Dodecyl P-Cresol, Panthenol, Tetrasodium Glutamate Diacetate, Coumarin, Benzyl Alcohol, Trideceth-12, Sodium PCA, Argania Spinosa (Argan) Kernel Oil, Hydrolyzed Vegetable Protein, Cetrimonium Chloride, Vanillin, Limonene, Melissa Officinalis Leaf Extract, Calendula Officinalis Flower Extract, Chamomilla Recutita (Matricaria) Flower Extract, Prunus Serotina (Wild Cherry) Bark Extract, Humulus Lupulus (Hops) Extract, Cymbopogon Schoenanthus Extract, Urtica Dioica (Nettle) Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Salvia Officinalis (Sage) Leaf Extract, Achillea Millefolium Extract

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