Name: Amika - The Kure Strength Repair Shampoo
Brand: Amika
Price: 35.99 CAD
Availability: InStock

Amika The Kure Strength Repair Shampoo 9.2 oz (275 ml)

Amika The Kure Strength Repair Shampoo 33.8 oz (1000 ml)

Amika The Kure Strength Repair Shampoo - benefits and clinical claims

Amika The Kure Strength Repair Shampoo - key ingredients

Amika The Kure Strength Repair Shampoo - vegan, paraben-free, sulfate-free

Amika - The Kure Strength Repair Shampoo

Amika The Kure Strength Repair Shampoo 16.9 oz (500 ml) Refill

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9.2 oz (275 ml)

33.8 oz (1000 ml)

16.9 oz (500 ml) Refill

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9.2 oz33.8 oz16.9 oz

Amika - The Kure Strength Repair Shampoo

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amika The Kure Strength Repair Shampoo is a sulfate-free, bond-fortifying shampoo for dry, damaged hair that cleanses with a rich lather while working to strengthen strands weakened by heat, colour and chemical services. It is the same shampoo previously sold as The Kure Bond Repair Shampoo; amika has since renamed the collection "strength repair".

The formula combines amika's bond fortifying technology, which targets the bonds in hair most prone to breakage, with mango and shea butters, borage and avocado oils, hydrolyzed quinoa as a plant-based protein, and sea buckthorn oil, amika's signature superfruit ingredient. amika recommends it for all hair types from 1 to 4c that are dealing with damage, with high-porosity hair as the best fit.

In amika's clinical testing, hair was 2x stronger with 55% less breakage after one use when the shampoo was paired with The Kure Strength Repair Conditioner, and the pair was shown to be safe for colour-treated hair. The shampoo is vegan certified, cruelty-free, paraben-free and keratin safe.

Anyone whose hair is dry, brittle or snapping from hot tools, colour, lightening or chemical smoothing. amika lists it for every hair type and texture from 1 to 4c and singles out high-porosity hair, which absorbs and loses moisture quickly, as the best match.

It is an everyday retail shampoo rather than a salon-only product, and it is suitable for colour-treated and keratin-treated hair.

Most repair shampoos rely on conditioning agents to make damaged hair feel smoother for a day. The Kure is built around bond fortifying technology aimed at the weak points where hair actually breaks, and amika backs it with clinical results rather than feel-good claims. Because it is designed as the first half of a two-step system, it makes the most sense for someone who will follow it with The Kure Strength Repair Conditioner and wants a vegan formula that is safe on colour.

Massage a quarter-sized amount through wet hair, focusing on the roots, then rinse.
Wash a second time: amika's instruction is to cleanse once to clean the hair and again to get the full benefit of the formula. Rinse thoroughly.
Follow with The Kure Strength Repair Conditioner for best results.
Use as part of your regular wash routine.

Pros

Lathers well even though it is sulfate-free.
Strength and breakage results are backed by amika's clinical testing of the shampoo and conditioner used together.
Safe for colour-treated and keratin-treated hair, so it fits after salon services.
Available in a 1 L size for heavy users or shared bathrooms.

Cons

The 2x stronger and 55% less breakage figures apply to the shampoo and conditioner as a pair, not the shampoo on its own.
It is a treatment shampoo, not a clarifying one, so it won't strip heavy styling buildup.
Contains fragrance, including limonene and hydroxycitronellal, which matters for anyone sensitive to fragrance allergens.

Water/Aqua/Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Glycerin, Disodium Cocoamphodiacetate, PEG-7 Glyceryl Cocoate, Glyceryl Stearate, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Borago Officinalis (Borage/Bourrache) Seed Oil, Persea Gratissima (Avocado/Avocat) Oil, Mangifera Indica (Mango/Mangue) Seed Butter, Butyrospermum Parkii (Shea/Karite) Butter, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Lavandula Angustifolia (Lavender/Lavande) Flower Extract, Chamomilla Recutita (Matricaria/Matricaire) Flower Extract, Rosmarinus Officinalis (Rosemary/Romarin) Leaf Extract, Hydrolyzed Quinoa, Aminomethyl Propanol, Bis-PCA Dimethicone, Butylene Glycol, Sodium Gluconate, Disodium PEG-12 Dimethicone Sulfosuccinate, PEG-12 Dimethicone, PEG-150 Distearate, Polyquaternium-10, Polyquaternium-7, Polysorbate 20, Propylene Glycol, Sodium Methyl Cocoyl Taurate, Citric Acid, Dehydroacetic Acid, Benzyl Alcohol, Phenoxyethanol, Potassium Sorbate, Sodium Benzoate, Benzoic Acid, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene

Amika - The Kure Strength Repair Shampoo

Amika - The Kure Strength Repair Shampoo

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