Everyday makeup wearers who want an affordable, reusable strip lash rather than lash extensions or a salon service. The subtler, shorter styles in this range suit lash-application beginners; the fuller styles suit more experienced wearers going for a bigger look. It's a consumer product, though also stocked by lash professionals.

The main draw is the combination of the Invisiband's low-visibility band and human-hair fibers, which together tend to blend in at the lash line better than thicker-banded, glossy synthetic strip lashes, a straightforward option for a natural-to-glamorous look without lash extensions.

Measure the strip against your natural lash line and trim from the outer edge if it's too long. Apply a thin line of lash adhesive, sold separately, along the band and let it sit a few seconds until tacky. Using tweezers or an applicator, place the strip as close to your natural lash line as possible and press gently to secure. To remove, gently peel from the outer corner; wipe off any residual adhesive from the band before storing so the pair can be reworn.

Pros: the Invisiband is thinner and more flexible than older, thicker lash bands, which typically makes it more comfortable and less visible at the lash line; human-hair fibers give a softer sheen than glossy synthetic strip lashes; strips are reusable, so one pair can be worn multiple times. Cons: strip lashes still require a separate adhesive, not included, and some practice to trim and position; human-hair lashes hold curl less rigidly than synthetic fiber and are more affected by humidity, so they may need occasional reshaping with an eyelash curler; how many times a pair can be reworn depends on how carefully it's removed and cleaned.