People who want a portable, cordless iron for touch-ups when they're away from an outlet - travel, gym bags, cars, or quick fixes during the day - rather than a full daily-styling iron at home. Its rounded titanium plates make it useful for smoothing, waves and curls in one tool, so it suits anyone who already knows basic flat-iron or curling-iron technique.

It's a secondary/portable tool rather than a main styling iron: the limited per-charge run time makes it a poor fit as the only iron someone with long or thick hair relies on for full-head styling every day.

What makes this different from a standard flat iron isn't the heat, it's the combination of no cord and rounded (rather than flat-edged) titanium plates - that shape is what lets the same small iron switch between straightening a section and wrapping hair around the plates for a wave or curl, while the battery and charging base mean it can go wherever a plugged-in iron can't.

• Set the iron in its charging base and let it fully charge (roughly 40 minutes) before first use; an indicator light signals when it's ready
• Choose a heat setting suited to your hair type before you start
• For smoothing: clamp a small, dry section near the root and glide down to the ends in one motion
• For waves or curls: wrap the section around the rounded plates and hold briefly before releasing
• Return the iron to its charging base after use so it's ready for next time

• Genuinely cordless, so it works anywhere without hunting for an outlet
• Rounded titanium plates mean one iron can smooth, wave and curl instead of needing separate tools
• Rechargeable battery means no disposable batteries to buy
• Compact enough for a bag or car

• Battery life (about 30 minutes to an hour) can run out mid-session on longer or thicker hair
• Needs its charging base nearby to recharge, and a full charge takes about 40 minutes
• As with most cordless irons, it's not built to sustain the same continuous heat output as a corded iron plugged into the wall, so very coarse or resistant hair may take more passes
• Lumina is a limited-edition finish, so availability isn't guaranteed long-term