Name: Flip Turn - Volumizing Finishing Spray
Brand: Joico
SKU: 8440
Price: 24.99 CAD
Availability: InStock

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Flip Turn is Joico's maximum-hold volumizing spray, formulated for lift and body rather than sleek control — the name comes from how it's meant to be used: flip your head over and mist it into dry hair before scrunching for lift at the root.

It's built on an alcohol-based aerosol with a VA/crotonates/vinyl neodecanoate copolymer delivering a Level 10 hold that Joico rates for up to 72 hours, along with moringa oleifera seed oil and a UV filter (ethylhexyl methoxycinnamate) for some protection against sun exposure. The formula is free of SLS/SLES sulfates and parabens.

Because the hold level is high, this is a finishing spray for locking in volume at the end of a style rather than a light everyday mist — made to resist humidity and hold shape through long days without flaking.

Level 10 hold rated for up to 72 hours
Designed to be sprayed upside-down into roots for lift
Moringa oleifera seed oil and a UV filter in the formula
Free of SLS/SLES sulfates and parabens

Best for people chasing serious root lift and volume — fine or flat hair types especially — who want hold strong enough to survive humidity and a full day, applied as a targeted, upside-down spray rather than an all-over light mist.

Choose it when you need volume and lift that will genuinely hold — through humidity, a long shift, or an event — and you're willing to trade some softness for that level of hold.

Shake the can well. Flip your head over and spray evenly into dry hair from roots to ends, then scrunch to build volume. It can also be layered at the roots over a finished style for extra lift and all-day hold.

Pros:

Strong, long-lasting (72-hour) Level 10 hold and volume
Sulfate- and paraben-free
UV filter included

Cons:

High alcohol content means it can feel stiff at first and isn't meant for soft, natural movement
Aerosol/hydrofluorocarbon propellant
Fragrance and preservative ingredients (benzoic acid, alpha-isomethyl ionone) may irritate sensitive scalps

Alcohol Denat., Hydrofluorocarbon 152A, Water/Aqua/Eau, Butane, VA/Crotonates/Vinyl Neodecanoate Copolymer, Aminomethyl Propanol, Moringa Oleifera Seed Oil, Ethylhexyl Methoxycinnamate, Ammonium Benzoate, C12-15 Alkyl Benzoate, Tocopherol, Benzoic Acid, Alpha-Isomethyl Ionone, Hydroxycitronellal, Limonene, Fragrance/Parfum

Flip Turn - Volumizing Finishing Spray

Flip Turn - Volumizing Finishing Spray

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