AG Colour Savour is a sulfate-free shampoo formulated for color-treated hair, built around AG's CARE Complex, a blend of sunflower seed extract and polyphenols that helps shield hair color from UV exposure and free-radical damage that otherwise dulls it between salon visits. The mild surfactant base produces a gentle lather while cleansing, and a set of herbal extracts (sunflower, calendula, lavender, clover and others) support the wash without stripping the hair.
Because it skips sulfate detergents in favor of milder cleansing agents, it is gentler on freshly colored or chemically treated hair than a standard shampoo, while still rinsing clean. It is vegan and cruelty-free, but it is a conventional formulated shampoo rather than a natural or organic one, relying on synthetic surfactants and conditioning polymers alongside the plant extracts.
- Formulated specifically for color-treated and highlighted hair
- Suitable for daily use across fine to coarse textures
- Unisex — suitable for men and women