{"product_id":"american-crew-boost-pre-styling-shampoo","title":"American Crew - Boost Pre-Styling Shampoo","description":"\u003cp\u003eAmerican Crew Boost Pre-Styling Shampoo is a volumizing men's shampoo for fine or thin hair, made to give instant lift and a fuller look before you style. It is the first step of American Crew's Boost routine and is designed to be followed by Boost Powder.\u003c\/p\u003e\u003cp\u003eAfter washing, hair has more body from root to ends and appears visibly fuller. The vegan formula balances cleansing with light conditioning, so hair stays hydrated and shiny without being weighed down, and it is formulated to keep the scalp's microbiome in balance, which makes thin hair easier to style.\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003eInstant lift and volume with added body\u003c\/li\u003e\n\u003cli\u003eVegan, made without silicones or parabens\u003c\/li\u003e\n\u003cli\u003eMade for fine or thinner hair\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWet hair thoroughly, massage a small amount into hair and scalp, rinse well, then style. The bottle holds 8.4 fl oz (250 ml); the label calls it Boost Pre-Styling Cleanser.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"8.4 oz (250 ml)","offer_id":51268256432375,"sku":"AMC7271091000","price":21.99,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0521\/5682\/5764\/files\/Boost-PreStyler-Shampoo.webp?v=1791257697","url":"https:\/\/smoothandcharming.com\/products\/american-crew-boost-pre-styling-shampoo","provider":"Smooth\u0026Charming","version":"1.0","type":"link"}